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Carver Launches New Brand Icon as Part of 2011 Marketing Plan


Pulaski, Wisconsin - October 20, 2010: Carver Yachts is making preparations for the 2011 model year by introducing several new models to its existing product line and a newly designed logo to represent the brand.

"Carver Yacht was purchased by a new ownership group in January 2011," stated Robert VanGrunsven, President. "Today Carver is an independent, stand-alone organization which provides us with a tremendous strategic advantage in today's marketplace. We decided to represent our new corporate status with the introduction of a new graphic identity for the brand. This new logo has a distinctive, contemporary flare that signifies a change and our continued commitment to the future of the Carver brand," added VanGrunsven.

This new logo and corporate branding will be introduced at the Fort Lauderdale International Boat Show later this month and will be seen upon the new Carver 44 Sojourn which will be unveiled and on display at the show.

Carver Yachts is a division of Marquis Yachts, LLC, with manufacturing and offices located in Pulaski, Wisconsin, 54162. For additional information contact Sarah Pigo, Marketing Manager,


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